News from August 2014

Huawei Ascend P7 delisted from 3DMark rankings

August 29, 2014

We have removed the Huawei Ascend P7 from our 3DMark performance rankings for breaking our rules governing benchmark detection and optimization. It now appears delisted and without a score at the bottom of our Best Smartphones and Tablets list.

We have delisted the Ascend P7 because it does not comply with our rules. Specifically, 

"The platform may not detect the launch of the benchmark executable. The platform must not...modify the usual functioning of the platform based on the detection of the benchmark."

The problem is explained and demonstrated by Joshua Ho of Anandtech in his article, "Examining Huawei's Benchmark Optimizations in the Ascend P7," which includes the data shown below.

Huawei Ascend P7 Performance in 3DMark Ice Storm Unlimited

  • Play Store version score 7462
  • Renamed version score 5816 

As you can see, the Ascend P7's score when running the public version of 3DMark is 28 percent higher than the score from a renamed, but otherwise identical version of 3DMark not available to the public or manufacturers. We also confirmed these results in our own test lab.

This clearly shows that the Ascend P7 is detecting 3DMark by name, and not by workload. If the "CPU configuration is adjusted dynamically according to the workload in different scenarios," as claimed by Huawei in their response to Anandtech, then the score from the renamed version of 3DMark would be identical to the public version.

When a device detects 3DMark, and modifies its behaviour as a result, the score no longer reflects its real-world performance and cannot be used to make a fair comparison with other devices. 

As Joshua says, "It's not really acceptable that Huawei is doing this, and I'm disappointed that they have chosen this path."

We share that disappointment and hope that this delisting will help persuade Huawei to realize the benefits of being fair and honest with their customers and the press.

We're committed to creating benchmarks you can trust

We invite members of the press to contact us for testing advice, tips on detecting optimizations or any other questions about 3DMark.

Download 3DMark - The Gamer's Benchmark

3DMark is a free Android benchmark app available from Google Play.

Download 3DMark Android benchmark from Google Play

Futuremark Privacy Policy Update August 2014

August 28, 2014

Our Privacy Policy now covers our software products in addition to our websites and online services. 

To help us improve our products, our software may collect and report log files, crash reports, and other statistical information.

We use Google Analytics and Flurry Analytics to collect anonymous statistical information on application usage. This information helps us make our apps easier and more intuitive to use. We may use the data to test new features or to discover bugs and issues.

You can opt-out of these services from the links above, if you wish. Your opt-out will apply to all applications that use these third party services, however, not just those offered by Futuremark.

Read our complete Futuremark Privacy Policy here.

PCMark 8: Real Apps Deliver Relevant Results

August 7, 2014

What makes PCMark 8 different from other benchmarks? Real-world relevance.

With PCMark 8 you measure and compare PC performance using real-world tasks and applications. We've grouped these tasks into scenarios that reflect typical PC use in the home and at the office.

This approach ensures that PCMark measures the things that matter, highlighting performance differences that will be clear to you and other end users.

Adobe Creative Cloud and Creative Suite 

Adobe Creative Cloud is a subscription service that gives users access to leading software applications for graphic design, video editing, web development, and photography. Adobe Creative Suite applications, purchased outright, are no longer sold by Adobe. 

The PCMark 8 Applications benchmark includes tests using four of the most popular and widely used applications: Adobe After Effects, Adobe Illustrator, Adobe InDesign and Adobe Photoshop. You must have the relevant programs installed in order to run the benchmark. PCMark 8 is compatible with Adobe Creative Suite 6, and all CC versions of Adobe Creative Cloud desktop applications.


FFmpeg is a leading multimedia framework, able to decode, encode, transcode, mux, demux, stream, filter and play a huge number of media formats. FFmpeg is used in popular programs such as Blender, Google Chrome, VLC, XBMC and many others.

FFmpeg is used for the Video Editing workload in the PCMark 8 Creative benchmark.


ImageMagick is a free and open-source software suite to create, edit, compose, or convert bitmap images. Freely available since the early 1990s, it has consistently been one of the most comprehensive free image processing packages available. Today, it is used to support thousands of commercial web sites and is used in professional digital image and movie studios as well as publishing shops. It is also a component of a number of commercial applications. 

ImageMagick is used in the Photo Editing and Batch Photo Editing tests that form part of the Home and Creative benchmark tests in PCMark 8.

Internet Explorer

The Home, Work and Creative benchmarks in PCMark all include tests for measuring a system's ability to render and process web pages. The tests use Internet Explorer to render web pages in a window. The web server is a local server built into the test.

LibreOffice Calc

LibreOffice is a free and open-source office suite, developed by The Document Foundation. LibreOffice is used by an estimated 80-100 million users worldwide, around 40 percent of which are corporate uses. Larger customers include the French government with 500,000 PCs and Comunitat Valenciana with 120,000 PCs. The City of Munich, the Dutch Ministry of Defence and the Copenhagen Hospital System all use LibreOffice on tens of thousands of PCs.

One of the key productivity applications in LibreOffice is Calc, a spreadsheet application. Spreadsheet apps normally rely on the CPU, however, when a sheet has more than a hundred rows of data, the GPU can start to help. With compatible hardware, Calc uses OpenCL to perform some of the work on the GPU, giving improved performance. 

Calc is used in the PCMark 8 Work benchmark test. You can choose whether to use OpenCL acceleration or not with the Accelerated and Conventional test options. 

Microsoft Office

Microsoft Office is a suite of office applications used by over a billion people worldwide. Office 365 is a subscription-based online service which offers access to various services and software built around the Microsoft Office platform.

The PCMark 8 Applications benchmark includes tests using Microsoft Excel, Microsoft PowerPoint and Microsoft Word. You must have the relevant programs installed in order to run the benchmark. PCMark 8 is compatible with Microsoft Office 2010, Office 2013 and Office 365 applications.

About PCMark 8

PCMark 8 is a complete benchmarking solution for business, enterprise, government, and other professional users. PCMark provides procurement departments, supply chain managers, and IT departments with accurate and impartial benchmarks for specifying and comparing the performance of Windows PCs, notebooks, and tablets.

PCMark benchmarks are developed in close cooperation with the world’s leading technology companies including AMD, Compal, Condusiv Technologies, Dell, HGST, HP, Intel, Lenovo, Microsoft, Quanta Computer, SanDisk Corporation, Seagate Technology, and Western Digital Corporation. Futuremark is an independently owned company developing benchmarking software to a strict code of neutrality.

Business, government and other commercial users can buy PCMark 8 Professional Edition direct from our website. Companies and organisations interested in site licenses for PCMark 8 and other Futuremark benchmarks should call Oliver Baltuch on +1-408-614-2025 (PST) or email

Individuals and other non-commercial users should buy PCMark 8 Advanced Edition or download PCMark 8 Basic Edition.



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